Three Easy SEO Steps to Help Your Website Get Found

Most people put a lot of heart into their website. Once it’s live, the next question is usually: How do I help more people find it?

SEO is a bit of a “black art”. Yes there are experts out there BUT you don’t need to understand the technical side to make decent progress. Here are three practical steps that anyone can take. They’re simple, worthwhile, and make a genuine difference.

1. Use clear page titles and descriptions: Search engines prefer clarity. A clear title tells Google what the page is. A short description tells people what they’ll find.

Not so helpful:

• Title: Welcome
  
• Description: Thanks for visiting my site.

More effective:

• Title: Yoga Classes in Nelson
  
• Description: Weekly yoga classes for all levels, with gentle teaching and a warm, supportive space.

2. Add simple, helpful text to each page

Beautiful pages without much text can confuse Google. A short, friendly paragraph at the top of each page helps both search engines and visitors.

Not so helpful:

• A page with only photos and a heading: Our Retreat.

More effective:

• Our retreat offers a peaceful space in Golden Bay, surrounded by native bush. Here you’ll find details about our rooms, facilities, and what to expect during your stay.

3. Rename your images and add alt text

Google relies on words, not pictures. Renaming your image files and adding alt text is one of the easiest SEO wins.

Not so helpful:

• File name: IMG_4567.jpg
  
• Alt text: (left blank)

More effective:
File name: golden-bay-yoga-retreat-deck.jpg
Alt text: View from the yoga retreat deck across Golden Bay.